🎯 Goal

Land your first 3 paid freelance clients in 12 weeks.

🧠 Skill Breakdown

• Niche & positioning
• Offer design
• Outreach
• Sales calls
• Delivery & retention

📅 Curriculum Plan

Week 1: Pick a niche

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 2: Define offer

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 3: Pricing

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 4: Portfolio

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 5: Outreach engine

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 6: Sales call practice

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 7: First client

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 8: Onboarding flow

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 9: Delivery

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 10: Retention

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 11: Referrals

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

Week 12: Scale plan

• Objective: One business asset per week.
• Practical Tasks:
  • Draft asset
  • Get external feedback
  • Ship
• Expected Outcome: Asset live and used.

🚀 Final Project

Three paid clients onboarded with a clear portfolio site, offer doc, and onboarding flow.

📚 Books & Long-Form Reading

• A canonical book or course in this field

👥 Communities to Join

• Active subreddit, Discord or forum for this topic

🔁 Progress Tracking

• Weekly self-check questions and a clear "ready to move on" criterion